Media

Gold level

Published on 1/29/2015

Learning objectives

  • About Multimedia, its various types
  • Role of Media in National Development
Created for

Ages 11 - 13

Subject

Digital/Media Literacy

21st Century Skills

Collaboration

Knowledge building & critical thinking

Global awareness & civic literacy

Required hardware

PC

Electronic white board

Instructional approach

Project based learning (PBL)

Direct instruction

Learning activity details

Media (the plural of medium) are the collective communication outlets or tools that are used to store and deliver information or data. It is either associated with communication media, or the specialized communication businesses such as: print media and the press, photography, advertising, cinema, broadcasting (radio and television), and/or publishing.
Electronic media are media that use electronics or electromechanical energy for the end user (audience) to access the content. This is in contrast to static media (mainly print media), which today are most often created electronically, but do not require electronics to be accessed by the end user in the printed form. The primary electronic media sources familiar to the general public are video recordings, audio recordings, multimedia presentations, slide presentations, CD-ROM and online content. Most new media are in the form of digital media. However, electronic media may be in either analogue electronics data or digital electronic data format.

Although the term is usually associated with content recorded on a storage medium, recordings are not required for live broadcasting and online networking.

Any equipment used in the electronic communication process (e.g. television, radio, telephone, desktop computer, game console, handheld device) may also be considered electronic media.

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